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Review
"This is the untold story of how one of the world's most popular websites was hatched--and how it took on a mind of its own. It's a gripping read, and it's full of lessons for building startups and organizing communities."―Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B with Sheryl Sandberg"We Are the Nerds is the best, grittiest, most accurate book yet about what it's like to build a startup and a community from scratch (a struggle I know well). And it's a great story; truly fun to read! Lagorio-Chafkin takes us back to a formative time for the modern web, helping us understand what can go wrong--and right!--when we try to harness the power of online community (and make money along the way)."―John Zeratsky, former design partner, Google Ventures, and New York Times bestselling author of Sprint and Make Time"I've heard every start-up story you can imagine, but Reddit's is as fascinating as it gets. Christine has captured what it really looks like to start a company and turned Reddit's struggle for success into a gripping, entertaining book that is a must-read for every entrepreneur."―Daymond John, star of ABC's Shark Tank, bestselling author of Rise and Grind, and founder of FUBU"Lagorio-Chafkin's book is incisive, witty, and brilliantly written. She gives you a front-row seat to the world-altering consequences of the decisions made by a cast of compelling, though sometimes stumbling, humans on the front lines of the Internet--nerds and all."―Emily Chang, author of the national bestseller Brotopia"Christine Lagorio-Chafkin has stepped into a male-centric genre, the start-up narrative, and produced a book of monumental power and importance: a rich, thoughtful chronicle of Reddit that grapples just as brilliantly with the dark side of tech--its trolls, its problems with gender and diversity--as it does its culture-shattering innovations. I was wowed by this book."―Liza Mundy, New York Times bestselling author of Michelle and Code Girls"Excellent.... Learn how the internet's front page got its mojo back."―Business Insider"A classic 'we were coders once, and young' tale.... Lagorio-Chafkin fearlessly explores Reddit's dark edges."―Wall Street Journal"Really three tales in one ... that of a scrappy start-up destined for web domination,... [the] technologists, entrepreneurs and iconoclasts seeking to reshape the world, ... [and] the rise of social media from the perspective of one of its most important players.... The reader feels like Forrest Gump, stumbling from one remarkable event or person to the next... We Are the Nerds describes how Reddit began. The real story is how the site and its ilk will change the world. On that, we're still in Act One."―Nature"Fascinating.... . Drawing on dozens of original interviews with Reddit's founders and employees, old chat logs and photographs and e-mails, Lagorio-Chafkin .... re-creates key moments in novelistic detail.... Sharply written and brilliantly reported, We Are the Nerds is an eye-opening look at how Reddit helped shape contemporary Internet and political culture in the United States."―Shelf Awareness (starred review)"Lagorio-Chafkin's assured narrative makes even crashing servers the stuff suspense thrillers are made of."―Mental Floss
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About the Author
Christine Lagorio-Chafkin is an award-winning journalist who has covered culture, emerging technologies, and entrepreneurship for the past 15 years. She is senior writer at Inc. magazine and her work has appeared in many other publications, including The New York Times, The San Francisco Chronicle, and the Washington Post. She was raised on a sheep farm in rural Wisconsin and now lives in New York City with her husband, cats, and toddlers. Her favorite subreddits are r/blep and r/ShowerThoughts.
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Product details
Hardcover: 512 pages
Publisher: Hachette Books (October 2, 2018)
Language: English
ISBN-10: 0316435376
ISBN-13: 978-0316435376
Product Dimensions:
6.5 x 1.6 x 9.4 inches
Shipping Weight: 1.7 pounds (View shipping rates and policies)
Average Customer Review:
4.4 out of 5 stars
27 customer reviews
Amazon Best Sellers Rank:
#161,149 in Books (See Top 100 in Books)
I always wondered what it would be like to start a tech company that became a huge success. Now I know! This book makes me feel like I'm really there. The writing pulls you into the story, with characters and situations that are so interesting, it reads like a novel.As a tech person, I have friends who started less successful companies. As I read, I tried to figure out the difference between what they went through and what the Reddit people went through. It turns out there are a lot of similarities. The main difference is the amount of money and fame, both of which are mixed blessings. In an odd way, this makes me happier with my life.(Note to reviewers: Don't use the name of the book, or your review will be rejected by the bad language filter.)
So engrossing, especially for a nonfiction work. I absolutely loved it and at times couldn’t put it down. A seamless blend of fact, narrative, color and fascinating tidbits. Highly recommended!
Great writing, great reporting. I’ve always had trouble grasping what Reddit actually was, and this book explained it via an engrossing and entertaining story. Can’t recommend “We Are the Nerds†enough!
Basic Premise: The history of the website Reddit -- from its founding to the present day.Short Plot Synopsis: This book tracks the founding of Reddit and follows its founders (Steve Huffman and Alexis Ohanian) through the site's infancy, trouble adolescence and (hopefully) long adult life.The Good:* I never visited Reddit before reading this book (in fact, I didn't fully understand what Reddit was exactly), yet I was completely interested the entire time I was reading this book. I think that's always a good sign, don't you?* The book is easy to read and you get invested in learning about the people involved in making Reddit and in the site's continued life. The fact that Reddit was involved in so many different cultural "zeitgeist" moments makes it feel fresh and relevant. You'll realize that you knew more about Reddit than you thought.* As I mentioned before, you don't have to have any interest or experience with Reddit to enjoy this book. It isn't overly technical, but I do think it presents an inside view of what goes into the making of sites like these: the hours of time, the accidental nature of how a decision made on the fly can have ramifications down the road, how interconnected tech companies are. (It seems like every friend of Huffman and Ohanian founded another website that is in regular use today.) The book also presents a lot of food for thought about what constitutes free speech and how much it needs to be protected. Due to Reddit's freeform "open" nature, it led it to become a breeding ground for some pretty controversial and ugly subreddits. It makes you think about the struggle that the site faces and continues to face: how much should it let these groups flourish? For this reason, I think this book is about a lot more than the story of Reddit. It becomes a book about freedom of speech and where the limits of that freedom should be.The Bad:* Some pretty nasty groups found a home and a voice on Reddit, and the books covers many of these controversial groups and discussions -- getting into subject matter that some might find offensive. For this reason, I would recommend caution when reading the book. If you're easily offended, you might find some of the subject matter in this book to be disturbing.* I found that I just wanted more ... more details, more follow-up on particular stories. I felt like the book could have been longer -- but that is just because I became so engrossed in some of the stories and wanted to find out more. It wasn't a failing of the author -- she just had a lot of good material and had to tell the story she was telling and couldn't go down every rabbit hole she found.* You'll find yourself wasting even more time online than you do now if you weren't already familiar with Reddit. I found myself going onto the site to see what it was all about and spending way more time on it than I should have. It feels a bit addictive in a way.* I would have loved to see some photos. (Note: I received an early review copy of the book via Amazon Vine so perhaps the finished book will include photos.) I found myself Googling many of the people mentioned in the book to find out more about them.Final Thoughts: This was a fascinating read, and I thoroughly enjoyed it. It was educational, informative and thought-provoking. I actually read this book because my husband wanted to read it but didn't want to have to write a review of it so I agreed to read it. I'm so glad I did!
I can't believe this isn't (yet) spelled out more clearly in any of the marketing materials, but this is a **biography** about Reddit's founders, rather than an exploration of Reddit itself. I'm a fan of popular science books and business/marketing books, and things that examine the dynamics of online phenomena (like Reagle's "Don't Read the Comments" book about the marketplace of online reviews), or in-person shopping trends (like more people turn right after entering a store than turn left), but that's not what this book does--it's a biography about Reddit's founders.If you're expecting an exploration of the dark corners of Reddit and how human behavior plays out at scale, this isn't the right book for you. If you're wanting a biography about the founders (with all those "real details" like what brand of snack foods they ate in college), then read on...
I am not a Redditor, but I think I might give it a try after reading this book. I'm not interested in disgusting porn or horrible racist rants. Nor am I particularly interested in photos of cats that look like Hitler. But millions of serious people write interesting things on Reddit, and, while it might take me a while to get the hang of it, I think it will probably be fun to read along.This is the story of Reddit's birth, infancy, teenage meltdown, mature growth, mid-life crisis, and recovery, if indeed it has recovered. The book's full of great anecdotes and, for those of us somewhat outside the .com world, it gives interesting background on some of the characters we see in the tech news today.Back in the day I was on the fringes of the free speech movement and I was particularly interested in how the debate within and about Reddit has evolved. Although I don't like the long subtitle tacked onto this book, Reddit has really been a free speech laboratory. When and how should speech be restricted? Reddit, and other social media platforms deal with this every day and the argument is fascinating.Ms Lagorio-Chafkin's writing is clear and free of unneeded jargon. Although the book is fairly long, the story progresses quickly. I enjoyed it quite a bit.I received a review copy of "We Are the Nerds: The Birth and Tumultuous Life of Reddit, the Internet's Culture Laboratory" by Christine Lagorio-Chafkin (Hachette) through NetGalley.com.
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